Anointment Skin Care

Diving into how reframing our self-limiting beliefs and behaviours and bravely chasing our dreams, ripple out to change the world, one action at a time. And how, sometimes, it is the small moments in life that lead to a complete pivot in perspective, only to be found in hindsight.

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Host April MacKinnon shares her difficulty in understanding “joy” as a concept and how she found it in the most unlikely way. 

Jennifer Myers Chua is the host of the Cost of Goods Sold podcast, where she explores the environmental and social costs of the things we buy and the stories behind businesses built to create impact.

Jennifer reveals the personal experience that prompted the idea to begin a podcast and how the final product is vastly different than she originally planned.

We dig into the highlights of some of her episodes, and the common threads emerging from the founder stories she shares.


Red seal chef Sarah Bennetto O’Brien is the owner of Prince Edward Island’s beloved Handpie Company, where they manufacture handpies for island-wide distribution and a take-home retail location. Sarah shares her story of the impact of life changing decisions dropping into your lap and how world travel, working in agriculture, and gratitude for every single day forged her optimistic outlook and drives her mission. 


Host April MacKinnon shares the deeply personal WHY behind this podcast project. How a decade of working at home while parenting three children left her feeling a deep sense of loss of self, community, and confidence and how this project is leading to a reclamation of her voice while amplifying the stories of those around her.


For 27 years Bummis cloth diapers lived their commitment to “Made Here” manufacturing and for their advocacy of the juvenile products industry. At a crucial point in their business, they suddenly exited the market in what founder Betsy Thomas describes as a conflagration.

Betsy shares the story of growth, the circumstances that led to the end of the business she began at home with three small children, spent most of her adult life building, and how she took the pain, grief, and loss and turned it into a new beginning at age 64. 


Beeswax food wrap disrupted a food storage category dominated by plastic wrap in 2008. In conversation with Abeego founder and inventor of the beeswax food wrap, Toni Desrosiers shares how she was inspired to invent Abeego, how her mission is greater than the product, why she consciously decided NOT to patent idea along with frank and open discussion of the realities of business ownership, parenthood, and a truth bomb about the one feeling entrepreneurs struggle with the most.